* Number of pages, circulation and price are valid also for Stavebné materiály special. Subscribers receive special free of charge as part of the subscription
** As the methodology of press monitoring used by ABC (Audit Bureau of Circulation) SR (in contrast to ABC ČR) is not able to measure circulation using controlled distribution, the publisher submits the following proof (invoice) of the circulation figures of the Stavebné materiály magazine
** Actual subscription price, expedition terms, themes of each issue of magazine and price list of advertisement are on website www.casopissm.sk
Target groups
- Realisation companies
- Construction managers, construction teams and foremen
- Employees in the sector of building materials purchase
- Producers of building materials
- Owners and managers of shops selling building materials
- Central management of companies producing construction materials and parts and construction companies
- Employees of design and architecture studios
- Students and graduates of civil engineering faculties
- Environmental Authority employees
- Local government representatives
Distribution
- Subscribers
- Direct mailing to target groups
- Newspaper stands and press sales shops and JAGA bookshop
- Sale at specialised fairs and shows
- Sale through website www.casopissm.sk
Sales promotion
- Direct mail campaign focused on B2B target groups
- Advertisements in professional print media (B2B segment)
- Internet support through website www.stavebne-materialy.sk, which is part of internet portal and also on-line magazine for professionals www.asb.sk
- Cross promotion through other media of the JAGA GROUP
- Media partnerships with Internet portals, construction contests, and conferences
- Gifts for subscribers in the form of publications and magazines
- Reader information service
- Presentation at exhibitions and trade fairs
Reader’s profile
The typical reader is a man with university or secondary education, and also university educated women. The great majority of readers work in building companies or firms specialising in engineering and designing. The readers of Stavebné materiály magazine are in the productive age range 23 to 55 years and who use in their work, the information acquired from the magazine. Many of them are interested in objective information about specific products and information derived from practical experience
Source: Publisher‘s internal research
Regular columns in Stavebné materiály magazine
News
Category monitor materials, products and technologies applied in construction, as well as actual events in domestic and foreign construction market
Construction market
New building products or innovative versions already in practice proven products, their properties and possibilities of using, technological processes, methods of production in the short and transparent reporting
Orders
Select from the nationwide database of buildings in a transparent structure with a description of the subject investment, the estimated amount of investment costs and contacts for the investor (sponsor) of the construction works, respectively constructions
Economics
Methods and instruments on increasing efficiency of functioning of business processes, optimization of manufacturing and operating costs, and work productivity. Expected development of construction
Profile
Profile of the manufacturer or distributor of building materials, machinery and equipment, or a building company focusing on the past, present, but also the future direction
Themes
Product or material groups, the types of structures and buildings from various angles
Materials and products
Products of building manufacturing, application procedures depending on the type of construction, suitability of use, characteristics and composition, applied methods of production, the advantages, disadvantages, precautions for the most common errors in practice, recommendations for practice
Structures and components
Detailed description of the construction units or their parts. Design, technical specifications, possible implementation procedures, the application of the latest technological processes, production of construction details
Technology
Procedures applied in the processing of feedstock of the production of building materials and their resulting impact on their properties. The use of new technologies and materials in view of the increasing demands for environmental protection
Defects and repairs
Building constructions and their defects as a result of payload design, improper implementation of the selected process or materials, diagnostics, design the best ways sanitation, reconstruction and rehabilitation
Construction machines
Simplifying and shortening the time needed to implement the works by using the latest construction machinery, equipment and tools
BOZP
Requirements to ensure health and safety at work site on building sites, employer obligations, supervisors and also employees themselves, the environmental protection
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